K-Y Brand will start airing their latest commercial tomorrow, and it will be the company’s first television advertisement to feature a lesbian couple.
A spokesman said: ‘Since 1998, [KY-Brand] has sponsored dozens of LBGT and HIV/AIDS organizations and has also participated at LGBT Pride celebrations and other community events. Gay male couples have been featured in print advertising since 2008 and now the brand is continuing its tradition of support and visibility with advertising that is inclusive of lesbian couples.’